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Nursing homesWisconsin › Nu Roc Health and Rehabilitation Ctr

Nu Roc Health and Rehabilitation Ctr

3576A Nu Roc Ln, Laona, WI 54541 · 7156744477 · 50 certified beds

Overall★★★★☆ 4/5
Health inspections★★★★☆ 4/5
Staffing★★☆☆☆ 2/5
Quality measures★★★★☆ 4/5

Ownership group

Per CMS filings, this facility is affiliated with Champion Care, a group operating 22 facilities in 3 states. Group record: average rating 2.2/5, 2 abuse citation icons, 5 facilities on the Special Focus list, $1,404,611 in federal fines. This facility rates above its group average (2.2/5).

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Staffing (hours per resident per day)

Total nurse staffing: 3.19 (Wisconsin median: 4.06). RN hours: 0.62. Weekend total: 2.89. Nursing staff turnover: 72%.

Inspection deficiencies

All-time on record: 17 deficiency citations. Below: citations from 2023 onward (severity letters explained in methodology).

Survey dateDeficiencySev.TypeStatus
2026-02-11Provide and implement an infection prevention and control program. Dcomplaintcorrected 2026-02-11
2025-06-18Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards. FHealthcorrected 2025-07-16
2025-06-18PASARR screening for Mental disorders or Intellectual Disabilities DHealthcorrected 2025-07-16
2025-06-18Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents. DHealthcorrected 2025-07-16
2025-06-18Provide pharmaceutical services to meet the needs of each resident and employ or obtain the services of a licensed pharmacist. DHealthcorrected 2025-07-16
2025-06-18Provide and implement an infection prevention and control program. DHealthcorrected 2025-07-16
2025-06-18Electronically submit to CMS complete and accurate direct care staffing information, based on payroll and other verifiable and auditable data. CHealthcorrected 2025-07-16
2024-05-15Electronically submit to CMS complete and accurate direct care staffing information, based on payroll and other verifiable and auditable data. FHealthcorrected 2024-01-31
2024-05-15Provide and implement an infection prevention and control program. EHealthcorrected 2024-06-03
2024-05-15Provide care or services that was trauma informed and/or culturally competent. DHealthcorrected 2024-06-03
2024-02-08Keep residents' personal and medical records private and confidential. Dcomplaintcorrected 2024-02-23
2023-02-28Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards. FHealthcorrected 2023-03-06
2023-02-28Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured. EHealthcorrected 2023-03-06
2023-02-28Give the resident's representative the ability to exercise the resident's rights. DHealthcorrected 2023-03-06
2023-02-28Ensure that residents are fully informed and understand their health status, care and treatments. DHealthcorrected 2023-03-06
2023-02-28PASARR screening for Mental disorders or Intellectual Disabilities DHealthcorrected 2023-03-06
2023-02-28Provide or get specialized rehabilitative services as required for a resident. DHealthcorrected 2023-03-06

Federal penalties

No federal fines or payment denials on record.

Ownership & control records (CMS filings)

NameRoleType%Since
NU ROC HOLDINGS LLC5% Or Greater Direct Ownership InterestOrganization100%since 02/01/2018
RUVEL, MENACHEMCorporate DirectorIndividualNOT APPLICABLEsince 02/01/2018
WEINBERG, YISROELCorporate DirectorIndividualNOT APPLICABLEsince 02/01/2018
CHAMPION CARE LLCOperational/Managerial ControlOrganizationNOT APPLICABLEsince 02/01/2018
RUVEL, MENACHEMOperational/Managerial ControlIndividualNOT APPLICABLEsince 02/01/2018
WEINBERG, YISROELOperational/Managerial ControlIndividualNOT APPLICABLEsince 02/01/2018

Source: CMS Provider Data Catalog (July 2026 release) — provider file, deficiency file, ownership file, penalty file. CCN 525623. Corrections: data@carerecords.org.