Nursing homes › New Jersey › Shore Pointe Care Center
139 Grant Ave, Eatontown, NJ 07724 · 7325424700 · 178 certified beds
Per CMS filings, this facility is affiliated with The Rosenberg Family, a group operating 16 facilities in 5 states. Group record: average rating 2.2/5, 2 abuse citation icons, 0 facilities on the Special Focus list, $576,800 in federal fines. This facility rates below its group average (2.2/5).
Total nurse staffing: 3.11 (New Jersey median: 3.60). RN hours: 0.77. Weekend total: 2.67. Nursing staff turnover: 38%.
All-time on record: 26 deficiency citations, including 1 at immediate-jeopardy level. Below: citations from 2023 onward (severity letters explained in methodology).
| Survey date | Deficiency | Sev. | Type | Status |
|---|---|---|---|---|
| 2025-11-17 | Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents. | J | complaint | corrected 2025-12-11 |
| 2025-01-09 | Provide enough food/fluids to maintain a resident's health. | G | Health | corrected 2025-01-27 |
| 2025-01-09 | Ensure menus must meet the nutritional needs of residents, be prepared in advance, be followed, be updated, be reviewed by dietician, and meet the needs of the resident. | F | Health | corrected 2025-01-27 |
| 2025-01-09 | Designate a qualified infection preventionist to be responsible for the infection prevent and control program in the nursing home. | F | Health | corrected 2025-01-27 |
| 2025-01-09 | Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely. | D | Health | corrected 2025-01-27 |
| 2025-01-09 | Develop and implement policies and procedures to prevent abuse, neglect, and theft. | D | Health | corrected 2025-01-27 |
| 2025-01-09 | Ensure services provided by the nursing facility meet professional standards of quality. | D | Health | corrected 2025-01-27 |
| 2025-01-09 | Ensure medication error rates are not 5 percent or greater. | D | Health | corrected 2025-01-27 |
| 2025-01-09 | Provide and implement an infection prevention and control program. | D | Health | corrected 2025-01-27 |
| 2025-01-09 | Ensure the facility is licensed under applicable State and local law and operates and provides services in compliance with all applicable Federal, State, and local laws, regulations, and codes, and with accepted professional standards. | C | Health | corrected 2025-01-27 |
| 2023-09-29 | Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely. | E | complaint | corrected 2023-10-19 |
| 2023-09-29 | Make sure there is a pest control program to prevent/deal with mice, insects, or other pests. | E | complaint | corrected 2023-10-19 |
| 2023-09-29 | Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured. | D | Health | corrected 2023-10-19 |
| 2023-09-29 | Ensure services provided by the nursing facility meet professional standards of quality. | D | Health | corrected 2023-10-19 |
| 2023-09-29 | Provide care and assistance to perform activities of daily living for any resident who is unable. | D | complaint | corrected 2023-10-19 |
| 2023-09-29 | Provide appropriate treatment and care according to orders, resident’s preferences and goals. | D | complaint | corrected 2023-10-19 |
| 2023-09-29 | Provide appropriate pressure ulcer care and prevent new ulcers from developing. | D | complaint | corrected 2023-10-19 |
| 2023-09-29 | Provide safe, appropriate dialysis care/services for a resident who requires such services. | D | Health | corrected 2023-10-19 |
| Date | Type | Amount |
|---|---|---|
| 2025-11-17 | Fine | $108,154 |
| 2025-01-09 | Fine | $27,641 |
| Name | Role | Type | % | Since |
|---|---|---|---|---|
| GATEWAY CARE CENTER, LLC | 5% Or Greater Direct Ownership Interest | Organization | NO PERCENTAGE PROVIDED | since 10/01/2002 |
| ROSENBERG, JONATHAN | 5% Or Greater Direct Ownership Interest | Individual | NO PERCENTAGE PROVIDED | since 09/01/2016 |
| STERN, SAMUEL | Corporate Officer | Individual | NOT APPLICABLE | since 01/01/2017 |
| ABBOUD, WALID | Operational/Managerial Control | Individual | NOT APPLICABLE | since 01/01/2023 |
| CAPUANO, MICHAEL | Operational/Managerial Control | Individual | NOT APPLICABLE | since 02/07/2022 |
Source: CMS Provider Data Catalog (July 2026 release) — provider file, deficiency file, ownership file, penalty file. CCN 315177. Corrections: data@carerecords.org.